La plataforma de edge cloud de Fastly

Haz que los bots jueguen según tus reglas

Fastly AI Bot Management

Protege tu cuenta de resultados de las máquinas. Con señales especializadas, puedes detectar, bloquear, engañar o permitir fácilmente los bots con IA que extraen tu contenido sin tu consentimiento y sin crédito. En pocas palabras: tu contenido y su valor siguen siendo tuyos.

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Ventajas

Evita los rastreadores de IA no deseados

Los rastreadores de bots para aplicaciones de IA, como la IA generativa y los grandes modelos de lenguaje (LLM), extraen, consumen y aprenden del contenido, a menudo sin consentimiento ni atribución a la fuente original. La extracción sin consentimiento ni atribución permite a las empresas de LLM sacar provecho de contenido valioso sin autorización, lo que amenaza directamente los modelos de negocio de las organizaciones que se basan en el valor de su contenido original para generar ingresos. Para empeorar las cosas, la explosión de la actividad de los bots con IA afecta negativamente al rendimiento del sitio web y consume ancho de banda sin aportar ningún valor a cambio.
  • Detecta la actividad de bots con IA

    Identifica el tráfico de bots con IA confirmados y sospechosos para prevenir la extracción no autorizada.

  • Reacciona y responde

    Toma medidas para bloquear, interceptar, engañar o gestionar de otro modo los bots con IA verificados o sospechosos.

  • Mantén el rendimiento de los sistemas

    Evita el uso no deseado del ancho de banda y el deterioro del rendimiento relacionados con las actividades de bots con IA.

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Frequently Asked Questions

What is AI bot management?

AI bot management identifies, classifies, and controls automated traffic from AI crawlers to protect applications, APIs, and infrastructure from unwanted activity while allowing legitimate bots and human users. Along with ContentGuard for pre-cache inspection, AI bot management lets users take control of how their content is used by AI crawlers and make choices about whether to block, allow, or intercept requests from bots.

How does Fastly perform bot detection?

Fastly performs bot detection at the edge by analyzing real-time request signals, behavior patterns, and client attributes across its global network to enable immediate classification and response. This leverages Fastly’s edge cloud platform and integrates with Next-Gen WAF capabilities to enable immediate classification and response.

What types of bots does Fastly AI Bot Management protect against?

Fastly provides bot protection against malicious AI bots, unwanted scraping, unknown scrapers, and high-volume AI crawlers while allowing trusted and verified bots. These protections complement Fastly’s DDoS protection and application security offerings for layered defense against unwanted automated traffic.

How does bot mitigation work with Fastly?

Fastly applies bot mitigation policies at the edge including blocking, rate limiting, challenging, or allowing requests based on bot behavior and risk without adding latency. ContentGuard allows organizations to detect and mitigate scraping activity with pre-cache inspection.

Can Fastly manage AI crawlers accessing web content and APIs?

Yes. Fastly enables visibility and control over AI crawlers and allows organizations to allow, throttle, monitor, or block crawler traffic based on unique business and security requirements.

Is Fastly AI Bot Management suitable for APIs?

Yes. Fastly AI Bot Management protects APIs with real-time bot detection and mitigation and reduces abuse, AI scraping, and automated attacks without impacting legitimate API traffic.

How does Fastly reduce false positives in bot protection?

Fastly uses adaptive, behavior-based signals instead of static rules to minimize false positives while maintaining strong bot protection for applications and APIs. These signals are enhanced by insights from real-time observability.

How does Fastly AI Bot Management impact performance?

All bot detection and mitigation occurs at the edge which reduces origin load and preserves low latency for end users and applications.

How is Fastly different from traditional bot management solutions?

Fastly is edge-native and real-time and delivers faster decisions, better scalability, and more precise control over bots and AI crawlers than traditional bot management tools.

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